Tomáš Raboch studied communication in combination with foreign languages at University. During his studies at high school he had the opportunity to spend one year in Canada as part of the Rotary Youth Exchange, and he also lived for a longer period in the USA and Norway. His entire career so far has been in the service, tourism, marketing and business sectors. During his 11 years at Plzeňský Prazdroj in the Tourism and Heritage department, he also managed projects to build and improve visitor routes in Pilsen, Prague, Velké Popovice and Nosovice – the so-called COMPANY VISITS. In 2015 he founded and now runs the incoming travel agency Pilsenjoy. He is active in industrial tourism as a National Representative of the European Route of Industrial Heritage (ERIH), where he works as an external consultant on projects for destination partners, tourist destinations, companies and institutions across the Czech Republic. He is also involved in European cross-border tourism cooperation projects.

Presentation:
13:30 – 16:00 | PART TWO: GOOD PRACTICES OF CULTURAL ROUTES
Example of good practice in the operation of an international route